Skip to main content
Once an impression clears the auction and the fraud shield, it becomes money. This page traces the exact path from a valid event to a withdrawable balance — the revenue formulas, the revenue share, and the wallet lifecycle.
The headline numbers. You earn a 60% revenue share on paid campaigns by default, 50% of the house CPM on house-filled slots, and nothing on invalid traffic. Earnings are credited daily, and funds become withdrawable after a hold set by your payout tier.

​
How revenue is computed

Each night, AdXensor aggregates the day’s valid, non-bot events per site and per campaign, then computes gross revenue based on the campaign’s goal:
The model is CPM by default and CPC only for traffic-goal campaigns. Impressions and clicks flagged as invalid are filtered out before this calculation — bots never contribute a cent of gross revenue.

​
The revenue share

For paid campaigns, AdXensor computes the gross spend, then applies your revenue share:
Your share is set per account (admin-configurable, 0–100%) with a platform default of 60% to the publisher. House-filled slots work differently — they credit a flat 50% of the house CPM with the share already baked in.
Worked example. A CPM campaign pays a 500 XOF CPM and your site serves 20,000 valid impressions of it in a day:
  • Gross = (20,000 ÷ 1000) × 500 = 10,000 XOF
  • Your 60% share = 6,000 XOF credited to your wallet

​
Daily credit — nothing is ever lost

The earnings job runs every night and re-scans the last 3 calendar days, not just yesterday. Each site-day is credited under a unique identifier, so:

Self-healing

If a day failed to credit (an outage, a network blip), the next night’s run picks it up automatically. You never have to ask for a missed day.

Never double-counted

A day that’s already credited is silently skipped on re-scan. Re-running the job can only ever fill gaps, never pay twice.

​
The wallet lifecycle

Your wallet holds three balances. Money moves through them on a fixed path:

Pending

Newly credited earnings land here first. They’re yours, but not yet withdrawable — they’re serving out the hold period set by your payout tier.

Available

Once the hold elapses, funds move to available — this is the balance you can request a payout against.

Locked

When you request a payout, the amount moves from available into locked so it can’t be double-spent while the request is processed.

Paid

An admin moves the payout through pending → approved → processing → paid. Once paid, the locked funds are drained. If a request is rejected or fails, the amount is safely returned to available.

​
The payout state machine

Every unit of currency you earn walks one auditable path — credited to pending, released to available after its hold, locked the moment you request a payout, and drained only once an admin marks it paid — with any rejection or failure returning the amount to available. The outer boxes are your three wallet balances; the nested Locked box is the admin payout review.
Each labelled edge is the exact ledger row that moves your money. reject can only happen while a payout is still pending; fail can happen once it is approved or processing. In both cases the full amount is unlocked back to available — nothing is ever stranded in locked.

​
Payout tiers — what your reputation buys

Your account-wide payout tier (from your sites’ reputation) sets two things: the hold period before pending becomes available, and the minimum payout you must reach to withdraw.
New and Standard share the same hold and minimum — reaching Standard doesn’t change your payout terms directly. Standard is the eligibility gate you clear (a verified site with clean traffic) on the way to Trusted, which is where the tangible upgrades — shorter hold, lower minimum, queue priority — actually kick in.
Reaching Trusted is the single best financial upgrade available to you: it halves your hold (30 → 15 days), cuts your minimum payout to 40% (cash out smaller amounts, more often), and fast-tracks your requests to the top of the admin payout queue.
Tiers are gated by the worst invalid rate across all your sites and require at least one verified site (a site that has served at least one real impression). One neglected, low-quality property can hold your entire account at the new tier — keep every site clean.

​
Currency & requesting a payout

Paid-campaign earnings are settled in XOF (the platform’s billing currency). When you request a payout:
The minimum is the platform minimum scaled by your tier’s factor (Trusted pays out at 40% of it). The exact figure in XOF is shown in your dashboard wallet. Requesting below the minimum is rejected.
Approved payouts are paid out through supported mobile-money operators (e.g. MTN Mobile Money, Moov Money). See the FAQ for the current list and details.
Mixed-currency wallets can’t be paid out in one request. In practice paid earnings settle in XOF, keeping wallets consistent.
Every payout is reviewed (pending → approved → processing → paid). Trusted publishers are ordered first in the queue. A rejected or failed payout returns the full amount to your available balance — nothing is ever stranded in locked.

Next: Optimization Playbook

You now understand the full machine. Here’s the concrete, prioritized checklist to earn more from it.